Image Creatives Generated Over 2,000 Qualified Leads at Just βΉ70 CPL
Key Performance Metrics Cost Per Lead (CPL): βΉ70 Leads Generated: 2,000+ Ad Type: Image Creative Video Ads Used: None π Background This campaign was designed to launch a brand-new webinar funnel for the Bodhi School of Yoga. The goal was to generate qualified leads from individuals interested in building π Challenge Test Campaign with No Historical Data: Since it was the first-ever webinar for the school, there was no proven funnel or angle to replicate. Finding the Right Angle: The campaign required identifying a powerful and convertible messaging angle that would resonate with the audience. Sole Reliance on Image Creatives: Without the benefit of video ads, the creatives had to grab attention, deliver the message, and drive action π Solutions We Implemented ...